Cloud solutions and services are the herald of the latest wave of digital transformation.
And because cloud computing services are growing exponentially, businesses from all sectors are shifting towards hybrid cloud models for their information technology (IT) and software needs.
This short guide will review the role that cloud solution providers play in the cloud ecosystem, how they came to be, and why a CSP partner should be an important part of your business strategy.
Don’t let your organization miss out on these new opportunities to accelerate business growth and efficiency with unique cloud solutions.
So, what is a Cloud Solution Provider (CSP) Exactly?
In short, cloud solution providers are third-party companies that are authorized and licensed Microsoft partners for the provisioning, deployment and support of Microsoft products in the cloud.
CSP providers deliver end-to-end value-added services by making sure their clients have access to the tools they need, with proper support.
Demand for these types of solutions is growing, but for businesses, this represents a dizzying array of options to choose from. For companies without internal IT expertise, this abundance of choice creates confusion as to how cloud solutions can address important business needs.
For many companies, the ideal solution lies in public cloud infrastructure because developing similar solutions in house is simply too costly, complex and time-consuming. Cloud solution providers help companies leverage the best elements of the cloud through a shared responsibility model.
Microsoft’s CSP Program
Microsoft’s Cloud Solution Provider program was created in response to the popularity of Software-as-a-Service (SaaS) offerings in the IT space.
Their cloud solution provider program was launched in 2014, and it has grown to include Microsoft Azure Infrastructure-as-a-Service (IaaS) and Platform-as-a-Service (PaaS) offerings.
Advantages of Using a Microsoft Cloud Solution Provider
Managed service providers (MSPs) have an intimate understanding of their customer’s requirements and goals, which is at the foundation of the CSP model.
Because local MSPs know their customers better than Microsoft, they are in a much better position to serve customer needs efficiently to increase customer satisfaction and improve the experience they have with Microsoft products.
Aside from customer service considerations, there are a number of other benefits that come with working with a Microsoft Cloud Solution Provider:
CSP partners help their clients reduce costs in the short term and help provide far greater cost certainty in IT budgets. A Microsoft CSP partner can leverage discounts and rebates to pass savings on to their customers, and the reduced need for IT infrastructure on premises leads to less spending on equipment and maintenance.
Centralized Services for Improved Continuity
With a cloud solution provider, your company gets centralized services that are always available and accessible. This makes the CSP model particularly well suited to remote work, something that all companies will have to manage going forward. Through improved access and reduced downtime, CSPs can help keep your team on the same page, no matter where they are.
Support & Information
CSPs have significant experience and expertise with the Microsoft products they provide, which means that customers benefit from unmatched support, troubleshooting and customer service.
Because of their privileged relationship with Microsoft, CSPs are always in the know about new product offerings or changes to existing products. Current and accurate information about new developments in cloud technology and best practices will help your company make informed decisions and stay ahead of the technology curve.
How to Choose the Right Cloud Solution Provider
Even though they might have some overlap in terms of offerings, each CSP is unique, so it’s worth doing some research to find a provider that can meet the needs of your company.
Depending on your line of business, a variety of considerations should come to mind when looking for cloud services:
Compliance & Security
If your company is reviewing public cloud options, ensuring an appropriate level of data security and regulatory compliance should be your first order of business. If your organization is bound by regulatory frameworks, such as General Data Protection Regulation (GDPR) or the Personal Information Protection and Electronic Documents Act (PIPEDA), make sure your CSP can help you achieve compliance.
Depending on the type of products and services your company deals with, the level of technical support you might need from a CSP could vary significantly. For mission critical services and infrastructure, make sure your partner of choice is clear about the levels and forms of support they will provide, so you can make sure that your needs are met.
Choose MicroAge as Your CSP
MicroAge is a certified Microsoft partner for all services related to the resale, deployment and technical support of Microsoft 365 for businesses. These collaborative tools provide the resources modern companies need to work together effectively and achieve desired business outcomes.
Through a range of business and enterprise-level Microsoft 365 plans, MicroAge can help your company find the cloud solutions that will help improve your operations and your bottom line. Contact MicroAge today for your free consultation!